Our Story

Brian Walton founded Walton Endurance in 2012 with a vision to make world-class coaching accessible to athletes of all ability levels. His success in taking average athletes and propelling them to the highest level in their sport has been extraordinary.

 Walton Endurance entered the corporate wellness arena in 2013 when they led and coached four Bristol-Myers Squibb (BMS) employees and a staff in the Race Across America. The team far exceeded their expectations, finishing 3rd in their category and winning the Unstoppable Award.

 It was such a powerful, life-changing event for everyone involved that BMS leadership, together with Walton Endurance, created a corporate-wide bicycling challenge which they launched the following year. They incorporated a fund-raising element and in the first year, raised more than $1 million for cancer research.

 Since that successful inaugural ride, the challenge has become an annual event and includes rides in the U.S., Europe, Asia and South America, taking more than 2,500 BMS employees from across the organization on journeys of a lifetime.  

What people are saying about us

“WE is an amazing resource for all things cycling from gear to technique to training. Many lives have been changed by this introduction to the world of bicycling.”

John Traggianese, Executive Territory Business Manager

“WE helped to make the seemingly impossible become both doable and approachable. They will help you achieve your goals from beginning to end with compassion, humor, and hard work!”

Sean Kennedy, Senior Counsel

“WE teaches you everything you need to know, and during the rides they are there to encourage you. The whole experience makes you feel like you can do anything.”

Dawn Swope, Senior Manager, Global Compliance Monitoring & Analytics Operations

“In my view it is more than just a bike ride, it’s a journey through self-discovery which Walton Endurance helps facilitate.”

J. Scott Lombard, Senior Oncology Community Product Specialist

“WE’s program is very doable. I tell people, “Just do what the coaches ask you to do, and you’ll make it!”.”

E.G. “Bubba” Klugh, Executive Territory Business Manager

“You and your team inspired us, while keeping us safe. You made me feel like a hero, that I was part of something larger than myself.”

Irene Clark, Executive Hematology Consultant